Marketing Your Home

MARKETING YOUR HOME IS SO MUCH MORE THAN 20 PHOTOGRAPHS AND AN OPEN HOUSE

1. Powerful advocates with the DuMoulin-Miller Group

The Sotheby’s brand is synonymous with quality and prestige, and the marketing for your home reflects this tradition of excellence. We are proud to be Realtors® with Sotheby’s International Realty. We offer the highest calibre of service, discretion and marketing, regardless of your home’s size, neighbourhood or price point.

There is no secret to our success. The DuMoulin-Miller Group work hard for our clients. We have closed well over a billion dollars in real estate sales and counting.

We are EXPERIENCED Realtors® with a proven track record of SUCCESS and a powerful NETWORK of clients and contacts built on INTEGRITY and TRUST. Last year, the DuMoulin-Miller Group again made Fraser Valley Real Estate Medallion Club AND in TOP 1% ACHIEVERS.

In addition, Philip and Sandra have earned the esteemed Sotheby’s Senior Vice President, Sales title, accredited to only the top percentile of Sotheby’s Realtors® in Canada.


2. International reach with sothebysrealty.com

Your property listing will be published on our sothebysrealty.com website. This website attracts more consumers to search, view and inquire than any other luxury real estate website and leads the industry in web traffic among its closest competitors.


3. Canada-wide reach with sothebysrealty.ca

Your property listing will be published on our sothebysrealty.ca website. This website markets Canadian homes, in every neighbourhood and price range, to over 4 million visitors annually. It features a state-of-the-art location based and predictive search system, making homes easy to find by neighbourhood, city, region or lifestyle.


4. Global media marketing

Your property listing is distributed from sothebysrealty.com to a number of select highly trafficked real estate, business and lifestyle branded websites with online views in excess of 13 million each month. Thereafter, using the Sotheby’s cascading websites program, listings may also be found on our network of over 80 inter-connected, locally-focused, and globally-aware members’ sites.


5. Local expertise with dumoulin-miller.com

If you’ve found this page, you have found our website! We promote our dumoulin-miller.com website organically (through print and digital advertising, community activities, sponsorships and word of mouth). We also drive traffic to our site via paid ad campaigns through Google adwords and several social media platforms.


6. Digital marketing through Social Media

We post daily on Instagram and Facebook promoting our listings and sharing information with our followers. We frequently run paid ad campaigns to extend our reach when promoting individual listings.


7. An active email distribution list

We continue to build an extensive database of subscribers to our mailing list. We share valuable listing and up-t0-date real estate market information with our subscribers throughout each month.


8. Signage

First impressions are critical and less is always more with our brand’s signage. Upon listing your property, we will install the distinctive Sotheby’s International Realty sign.


9. High Resolution Professional Photography

We work with professional photographers to ensure premium quality, high resolution photographs of your property. Photographs may include daytime, twilight and aerial drone photography.


10. Beautifully creative, crystal clear video

We work with professional videographers to create beautiful, crystal clear, high resolution video that captures the essence of your home. This video is shared through our websites (dumoulin-miller.com, sothebysrealty.ca and sothebysrealty.com), our YouTube channel and promoted through social media.


11. Professional Floor Plans

We work with professional floor planners to create informative and accurate floor plans for your property. These floor plans provide a clear representation of your property including individual room dimensions and a square footage breakdown. Your floor plan will be available to print and is included in your marketing brochure. A digital copy of the floor plan is also uploaded to sothebysrealty.com, sothebysrealty.ca and our affiliated partners.


12. Printed Brochures

We create a compelling professional marketing brochure printed on premium paper. By combining professional photography and attention getting narrative details, your home’s brochure will act as an essential tool in attracting qualified buyers. A digital copy of this brochure is uploaded to sothebysrealty.com, sothebysrealty.ca and our affiliated partners.


13. Local Exposure with Direct Neighbourhood Mailing

We work with Canada Post to create customized direct mailing campaigns to bolster interest in your home from targeted key areas in your local neighborhood and the surrounding area.


14. Real Estate Publications

VANCOUVER SUN: Sotheby’s run a full-colour, full page in the Friday Real Estate edition of the Vancouver Sun for select properties. This advertising is bi-weekly and we always select at least one property to be included. The Vancouver Sun is a sophisticated and comprehensive daily report for opinion leaders and business decision-makers around the world.

REAL ESTATE GUIDE: We have a premium full page advertising spot in the Real Estate Guide. This a monthly publication that lists the best houses, homes and real estate, in the White Rock and South Surrey area.


15. Open Houses

We schedule open houses for your property listing at optimum times for potential buyers. We advertise all our open houses through social media and to all Realtors through the MLS network.


14. Home staging

Occasionally our clients need guidance in staging their home for sale. We will freely offer our advice, make suggestions and answers any questions you may have. We do work with professional home stagers, should we need to take staging to the next level!


15. Folio Client Dashboard

We keep you informed! Unique to Sotheby’s International Realty Canada is our FOLIO CLIENT DASHBOARD. We commit to regular and transparent communication with every single one of our clients.